About Aaron

Aaron is a multi-disciplinary designer with a focus on product design. With over 15+ years in the field, he’s had the opportunity to work with agencies, consultancies, in-house and non-profits but currently prefers helping out smaller start-up teams. Some previous experiences include IDEO, Google, R/GA, Frog, Verizon, Citi, GE, Betaworks and Instapaper.

At the moment he resides in California with his wife Tina and two parrots, Taco and Burrito.

aaronkapor@gmail.com
209.604.7702

About This Site

This site is an evolving work-in-progress with selected samples from current and past projects. Equal parts process and final deliverables, it’s meant to showcase thought patterns that are unique for each project in order to create a true variety of work. It was coded and compiled with Jekyll.

Sans-Serif: Atlas Grotesk
Monospace: Atlas Typewriter

Other Locations:

Institute of Play / PFPG

Process work for Playfroce branding elements – creating abstract game boards out of pixel grids.

When creating the artwork for this project, our focus was to try and combine the digital with the physical (video and board games). The solution we landed on was to simply crop small areas of video game stills and enlarge the pixels enough to be able to use them as game board grids.

Institute of Play was a non-profit design studio founded in 2007 by a group of game designers in New York City. An interdisciplinary team of designers, strategists and learning practitioners, IoP created learning experiences rooted in the principles of game design. The Institute’s research and design work has been widely featured as an innovative and accessible approach to transforming education through play.

Composition:
The games were selected based on a variety of learning topics (ie Rocksmith for Music, Stardew Valley for Agricultural Science) but the scenes were selected somewhat arbitrability – mostly for their color composition.
Each grid included different reference lines, styled similar to the aesthetic of the game they were representing.
Options that didn't leverage the square pixel grid were also explored.
Crusader Kings:
Minecraft:
Stardew Valley:
Sim City:
Age of Empires:
Kerbal Space Program:
Monument Valley:
Portal 2:
Assasin's Creed:
Rocksmith:
Gravity Rush:
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