About Aaron

Aaron is a multi-disciplinary designer with a focus on product design. With over 15+ years in the field, he’s had the opportunity to work with agencies, consultancies, in-house and non-profits but currently prefers helping out smaller start-up teams. Some previous experiences include IDEO, Google, R/GA, Frog, Verizon, Citi, GE, Betaworks and Instapaper.

At the moment he resides in California with his wife Tina and two parrots, Taco and Burrito.

aaronkapor@gmail.com
209.604.7702

About This Site

This site is an evolving work-in-progress with selected samples from current and past projects. Equal parts process and final deliverables, it’s meant to showcase thought patterns that are unique for each project in order to create a true variety of work. It was coded and compiled with Jekyll.

Sans-Serif: Atlas Grotesk
Monospace: Atlas Typewriter

Other Locations:

Instapaper / Insta_Lib

Working on Instapaper's iconography was an exercise in pixel-perfect ocd. The same icons were redesigned specifically for each context, application and form-factor.

Since the design pallete was restrained, these visual anchors needed to compliment the minimal aesthetic and not overpower it.

Optical alignment, pixel diminsions and other factors came into play for device-specific sets – which gives a bit of rationale behind the variations (but probably doesn’t justify how many there are). Below is an array of black and white.

Instapaper is a bookmarking service that allows web content to be saved so it can be "read later" on a various devices. It was founded in 2008 by Marco Arment and to Betaworks in 2013. The Instapaper team at Betaworks included myself (designer), Brian Donohue (engineer/CEO) and Rodion Gusev (everything else). 

Prev: Redesign
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